The post Nurture a B2B Customer Journey, One Micro-Moment at a Time appeared first on B2B Technology Marketing Journal - B2Bento.
Nurture a B2B Customer Journey, One Micro-Moment at a Time
In the B2B space, a need to buy a product triggered solely by emotion cannot culminate in a purchase. But, a prolonged engagement, especially at the right moments, through thoughtful and sensitive content, can make a lot of difference. The… Read more