LOS ANGELES — Vimeo has agreed to fund and distribute content in exclusive windows from creators at Disney-owned Maker Studios, yet another challenge to YouTube's position as the go-to platform for first-run online video, Mashable has learned.
The collaboration agreement, which runs through 2015, has Vimeo funding original Maker content in exclusive windows on Vimeo On Demand, the largest open, global VOD platform. Maker’s community of more than 55,000 creators — making it the largest multi-channel network — will also be offered discounted Vimeo Pro accounts, including guidance on how to start monetizing the platform which, unlike YouTube, is not ad-supported. Read more...
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