As Facebook has matured into a social media platform unrivaled in size and reach in recent years, the persistent question hanging over the company in 2014 has been: what's next?
To properly answer that question it's best to look into the company's recent past to glean a hint at what might be in store for Facebook in 2015.
Messaging
Earlier this year, Facebook recovered from its stinging rebuke from Snapchat by snapping up the messaging app WhatsApp for $16 billion in February. The app, which currently claims to have 600 million active monthly users, added a significant amount of heft to the company's already massive billion-user base. Nevertheless, the acquisition hasn't appeared to put a dent in Snapchat's popularity. Read more...
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